A pylon sign is a freestanding sign that is usually supported by either one or two poles. They are commonly made with an aluminum or steel frame with a rigid or flexible face. They can display your message on either one or both sides. Often pylon signs are illuminated or backlit with LEDs, however, they also can be left without illumination. Because of its sheer height, pylon signs can be seen from a great distance, making them a great advertisement for your business and a great tool for grabbing peoples attention. Pylons can be effective both as internal informative and directional signage or external. The large size of a pylon sign makes it a great canvas for beautifully portraying your company’s message. Because they tend to be larger, you could find that you may have extra space to showcase images, logos and text. In addition, a pylon sign can be placed where it will attract the most attention. If your actual building is difficult to see, then simply having a building sign won’t give you the best exposure. Installing a pylon sign along the road or on the campus will give your business the extra attention it needs to attract and direct your clients.